The Beer Guru offers comprehensive consulting for beer programs at restaurants, bars, and special events. Whether you're interested in building a beer menu, increasing sales, or just getting the right glassware, The Beer Guru can help.
Menu Consulting
The Beer Guru can design and implement a beer program for your restaurant or bar. Whether you have an existing beer menu or are starting from scratch, The Beer Guru can handle selection, procurement, and serving from start to finish. He can pick the right beers for your clientele, deal with the alphabet soup of shady distributors and flaky brewery reps, manage storage and temperature control issues, select appropriate glassware, and create effective sales and publicity material.
Staff Training
Just as important as the beer itself is the way it's served, the way it's sold, and the way your customers feel about the service. The Beer Guru can train your staff to handle and serve beer properly, make informed suggestions to customers, and provide helpful, satisfying service.
Tasting Events
Beer tastings are a great way to experience some of the world's most outstanding beers. A fun, engaging way to learn about beer styles, history, and brewing, tasting events are popular with beer lovers and newcomers alike.
Sales Strategy
Already have a beer program? Looking for a way to get more out of it? Let The Beer Guru help you with publicity, sales, and events that can make your establishment a beer destination.
Food Pairing
The Beer Guru can match beers to your restaurant or bar menu. From pubs to fine dining establishments, every food service establishment can benefit from appropriate beer pairings.
